Comments on: Online to leverage TV
http://www.kineo.com.au/2009/online-to-leverage-tv/
Digital Strategy, Online Marketing & Business BlogWed, 10 Feb 2010 07:09:26 -0800http://wordpress.org/?v=2.8.4hourly1By: Kristi Barrow
http://www.kineo.com.au/2009/online-to-leverage-tv/comment-page-1/#comment-21
Kristi BarrowTue, 03 Mar 2009 23:56:56 +0000http://www.kineo.com.au/?p=315#comment-21Interestingly, the latest Nielsen Online Annual Internet & Technology Report indicates that 61% of users watch TV and 50% listen to the radio while they are online.
Integration across all media that targets your customers is the key to any successful campaign.
<a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2009/03/itrpt-mr-mar092.pdf" rel="nofollow">Download the Nielsen Online Annual Internet & Technology Report Press Release</a>Interestingly, the latest Nielsen Online Annual Internet & Technology Report indicates that 61% of users watch TV and 50% listen to the radio while they are online.
Integration across all media that targets your customers is the key to any successful campaign.